BUSINESS · TECHNOLOGY · CREATIVE THINKING
I’m Fanni Harnócz. I bring together business analysis, digital delivery, marketing and community building—to understand what people need and turn ideas into thoughtful, practical solutions.
CURRENTLY AT VEEVA SYSTEMS
Configuration SpecialistMarch 2026–present01 / About
Technical depth helps me understand the system. Marketing helps me understand the audience. Community work keeps people at the centre.
My strongest technical foundation is in CRM and digital transformation, shaped by hands-on configuration, business analysis and IT project management. Alongside it, I bring practical experience in newsletters, LinkedIn communication, website development, events and online content.
Studies in computer engineering, international relations and labour studies give me complementary ways to understand technology, organisations and people. Photography adds a visual perspective: attention to detail, composition and the story behind an image.
02 / Expertise
Translate business needs into systems and delivery.
Business analysis, requirements gathering, process mapping, stakeholder management and IT project coordination. Practical CRM experience across Dynamics 365, Power Platform, Salesforce, Veeva CRM and Vault CRM.
Connect the message, the audience and the experience.
Newsletter creation, LinkedIn presence, online content and website development. I understand marketing through both communication and the technology that supports customer journeys. Photography feeds my visual storytelling and creative judgement.
Bring people together around something meaningful.
Local community projects, social media communication and event delivery. These experiences strengthen my organisation, adaptability and relationship-building—and the way I collaborate with colleagues and stakeholders.
03 / Experience
March 2026–present
Configuration Specialist
Configuration and optimisation of CRM platforms for pharmaceutical companies, supporting tablet and web experiences. Working with Salesforce, Veeva CRM and Vault CRM.
2024–2026 · documented projects
Business Analyst / Functional Consultant
Dynamics 365 and Power Platform projects in waste management and agriculture. Requirements analysis, stakeholder collaboration and configuration of Sales and Customer Insights – Journeys.
January 2020–October 2023
IT Project Manager
CRM delivery in insurance and media: project scope, timelines, data migration, end-user training and adoption. Internal Jira implementation and Agile workflow design.
June 2016–December 2019
Deputy Head of Department
Planning, budgeting and stakeholder coordination for exhibitions and events, with exposure to creative production and technology.
MARKETING EXPERIENCE
Created newsletters, supported the company’s LinkedIn presence, managed its participation in events and developed websites. This work connects hands-on digital communication with the systems and coordination behind it.
04 / SELECTED WORK
PHARMACEUTICALS · VEEVA SYSTEMS
Configure and optimise CRM platforms for pharmaceutical companies, with a focus on tablet and web experiences. This work connects platform knowledge with the practical requirements of different user interfaces.
March 2026–present
CRM configuration + platform optimisation + tablet and web
AGRICULTURE · ACCENTURE
Configured Dynamics 365 Sales and Customer Insights – Journeys in a global agricultural CRM programme, supporting multilingual sales and service processes.
June 2025–February 2026
Business needs + platform configuration + customer journeys
WASTE MANAGEMENT · ACCENTURE
Analysed requirements and supported a greenfield Dynamics 365 implementation, introducing structured lead management in place of Excel-based sales processes.
October 2024–June 2025
Process analysis + stakeholder alignment + digital adoption
INSURANCE · SYSTEMFARMER
Managed a Dynamics 365 Sales & Marketing implementation, aligning scope, schedules and resources. The project included a custom marketing push-notification solution and later expanded to Germany, the Czech Republic and Romania.
January 2020–October 2023
Project delivery + marketing automation + international rollout
MEDIA & PUBLISHING · SYSTEMFARMER
Led a Dynamics 365 Sales implementation for a financial newspaper, coordinating delivery, data migration and end-user training.
November 2022–August 2023
Cross-functional coordination + data migration + user training
TECHNOLOGY & TELECOMMUNICATIONS · SYSTEMFARMER
Led an internal Jira implementation, designed workflows and introduced Agile practices, with team training to support adoption.
August–November 2020
Jira + Agile workflows + team enablement
05 / INDUSTRY EXPERIENCE
Working across sectors has taught me to learn a new business context, recognise what makes it different and apply the right mix of process, communication and technology.
CRM configuration and optimisation for tablet and web
CRM, sales processes and marketing automation
Global CRM and multilingual processes
Greenfield CRM and lead management
Sales systems, migration and user training
IT delivery, Jira and Agile workflows
Client project experience
Exhibitions, events and stakeholder coordination
06 / COMMUNITY & VOLUNTEERING
My community and volunteer activities extend the same skills beyond the workplace: clear communication, careful organisation and the ability to bring people together.
International relations volunteering
Participated in delivering international events and organised Junior Expo over several years, giving businesses an opportunity to introduce themselves. This experience brings together international collaboration, event organisation and business networking.
Local community project
Social media communication and event delivery—connecting the online presence with the experience people share in person.
Local community project
Social media communication and event delivery, combining creative communication with practical coordination.
A CREATIVE PERSPECTIVE
Photography develops the way I notice detail, frame a message and tell a story visually. It complements my content creation and marketing work, while bringing a creative perspective to analytical problems.
07 / Education
BSc · 2018–2022
University of Miskolc
My engineering studies form the technical foundation of my work with enterprise systems. They complement my business analysis and project management experience with a structured way of approaching systems, configuration and technical problems.
Thesis
I demonstrated how Azure cloud infrastructure for supporting different systems can be created through templates and automation. Using Azure Resource Manager (ARM) templates, the approach lets an end user provide just a few parameters to define the required infrastructure, connecting cloud architecture with a simpler user experience.
MA · 2015–2017
Eszterházy Károly University
This degree adds an international and organisational perspective to my technical background. I bring that broader view into work across countries, collaboration with different stakeholders and the interpretation of business needs in their wider context.
Thesis
I examined how funding received within the Europe 2020 framework could be used to produce lasting results. The research focused on the relationship between financial support, implementation and sustainable outcomes, rather than benefits limited to the funding period.
BA · 2012–2015
University of Miskolc
My labour studies degree brings a people-and-organisations perspective to my professional profile. Alongside engineering and international relations, it supports the way I consider workplace needs, collaboration and the human side of organisational change.
Thesis
I explored how long-term, sustainable employment can be established in rural areas and what conditions are needed to maintain it. The topic brought together employment, local development and the prospects of rural communities.
08 / Contact
For roles and conversations that bring together business, technology, marketing and people.